CWG Associates

This is the third post in a series about managing a large general contractor’s small business program.   Maintaining a vibrant and productive small business outreach program is a critical skill for a large business prime contractor’s or first tier subcontractor’s Small Business Liaison Officer (SBLO).  The ability to meet the small business subcontracting goals for most projects requires a deep bench of quality small business subcontractors from a variety of socio-economic subcategories.  Therefore, the outreach program is the tool to develop that roster of go-to subs.  Since there is not a magic formula the objective of this post is to highlight several key considerations in the conduct of a successful outreach effort and management of a small business database.

  1. Establish realistic and achievable goals for the outreach effort based on your company’s objectives.  The goals of the program should be reviewed annually to maintain their relevance and compatibility with the…

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About rianstefan

My practical approach based on experience is to create a website for real Internet users, not for search engine spiders.
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