So you’ve been thinking about utilizing Twitter for business. Or maybe you’ve already created an account, but haven’t quite figured it all out. One thing you do know is that everyday millions of people are using Twitter to create, find and share ideas. So it can be a great tool for marketing your business. Here are a few basic tips to help you harness its power.
Optimize your brand. Every good business has its own style and brand. Having a unique identity and voice is important. Your Twitter account should be consistent with your brand and should be an extension of it.
Twitter allows you to have a custom background, header image and icon. These should match your branding. You’re profile also contains a bio section that you should use to summarize your business. Make it attention grabbing, but succinct (you’ve only got 160 characters.)
Share Useful Content
View original post 212 more words